WordPress sites built to rank, not themes with a new coat of paint.
Custom-coded, no page builders, and structured page-per-service and page-per-town so Google has something to rank. 127 WordPress and WooCommerce builds since 2018.
What we build on WordPress
Most of our WordPress work is for businesses that live on inbound calls: flooring contractors, tile and bath remodelers, cleaning companies, home builders, realtors and a car dealer. The site exists to get found for a service in a town and turn that visit into a call or a form, so that is what the structure serves. A cleaning company in Greenville, NC took 298 search clicks in 90 days on a site like this; a tile contractor in Oklahoma City took 151.
WooCommerce builds follow the same logic with a catalogue on top: filtering that works on a phone, product pages that load fast enough to keep the shopper, and checkout with as few steps as the payment provider allows. If the catalogue is large or the store is the whole business, we will usually tell you to look at Shopify instead, and say why.
Why we do not use page builders
Elementor, Divi and their peers ship a few hundred kilobytes of CSS and JavaScript before your content appears, and they make every page look like every other page built with them. We write the theme. That is how a WordPress site gets a 90+ PageSpeed score on mobile instead of a 40, and why it still looks like your business two years later when the builder has changed its pricing.
Security is handled the same way: a hardened install, a small number of well-maintained plugins rather than thirty, daily off-site backups, and updates applied by a person who checks the site afterwards.
How a build runs
It starts with the free audit if you already have a site, or a short call if you do not. You get the scope and the price in writing before anything is designed. A ten-page site usually takes two to four weeks from sign-off to launch, and the 30 days after launch are covered: fixes, tweaks and the questions that only come up once real visitors arrive.
You own everything. The site sits on hosting in your name, the code is yours, and there is no monthly fee to keep it up unless you want us to look after it.
What is in the $499 build
- 100% custom theme development, no page builders
- WooCommerce multi-product stores with advanced filtering
- Core Web Vitals optimized for 90+ PageSpeed scores
- Advanced security hardening and daily backups
- Mobile-first, fully responsive across all devices
- On-page SEO baked in from the first line of code
What you get
- Custom Homepage Design
- Up to 10 Inner Pages
- Contact & Lead Forms
- Google Analytics Setup
- SSL & Security Setup
- 30-Day Post-Launch Support
WordPress builds in the portfolio
All 8 projects
Floor Sanding Contractor
A hybrid build, WordPress for the content and the CRM for the follow-up, for a sanding and refinishing business covering central Florida.

Hardwood Flooring Contractor
Installation, sanding and refinishing across western Michigan, with the site built around the job types that actually get searched rather than a generic services page.

Carpet Cleaning Company
Cleaning and restoration on WordPress, run as a separate domain from the same owner's refinishing business so neither service dilutes the other's rankings.

Tile and Stone Contractor
A hybrid WordPress and CRM build for a tile and natural stone contractor. It carries the largest impression count in the tile group at 58,172, with position work underway.
Clients on this work, in public.
The people on this work.
What people ask before they start.
How long does a WordPress site take?
A five-page site is usually live in one to two weeks; a ten-page site with custom design in two to four. WooCommerce stores depend on the catalogue size. You get a dated plan with the quote.
Do you use Elementor, Divi or another page builder?
No. Every theme is coded for the site, which is what keeps the pages fast and the design yours. If you need to edit content yourself, the block editor is set up for that with locked layouts so nothing breaks.
Can you rebuild or move my existing site?
Yes. We migrate content, set up redirects for every old URL so rankings carry over, and launch on the same domain with no downtime. Most of the WordPress work in our portfolio started as a rebuild of something slower.
Do you host and maintain it?
The site is set up on hosting in your name so you are never locked to us. Maintenance, updates and backups are available monthly if you want them, and are included in the SEO plan.
Usually paired with
- SEO & Organic Growth from $249/mo
- Shopify Store Design & Development from $749
- GoHighLevel CRM & Automation Systems from $649
- All six services and the packages
Want this done for your business?
Send us your site. We will send back what we would do, what it would cost, and how long it would take, before you decide anything.





