Built from zero: 8 to 411 search clicks in a quarter, impressions up 69×
The first call was about choosing a keyword domain and planning a site around the terms buyers search, before there was a business. Eight months later the store ranks on page one for them.
The situation
A restricted product category, which meant payment processors closing accounts mid-build and a store that had to keep taking orders anyway.
What we built
- The WooCommerce store, then put behind login and registration when processors started shutting sites in the category down.
- Drop-ship fulfilment wired to the supplier by API; operations consolidated across the CRM, WooCommerce and shipping.
- An 80-product description programme and a backlink programme, the first 25 links placed by July 2026.
What was recorded
| Mar–May 2026 | Jun–Aug 2026 | |
|---|---|---|
| Search clicks | 8 | 411 |
| Impressions | 236 | 16,181 |
| Average position, mobile | — | 6.0 |
Google Search Console, 90 days to 27 August 2026 against the 90 days before.
The screenshots
Taken from the account itself. The client’s name, domain and account are pixelated; nothing else is edited. Open any one at full size.
How to read it
A regulated category, so the figures are Search Console’s and nothing else: no revenue number is on record and none is implied. The payment-gateway work is as much of the result as the SEO; a store that ranks and cannot take payment is not a result.
Want this for your business?
Send us your site. We will send back what we would do, what it would cost, and whether this result is the fair comparison for you.